Presentations are an efficient carrier of ideas whether the setting is within a company, at a large scale event or in a one-on-one presentation. Through deft use of graphics, transitions and animations a story can be told that has many levels of meaning, enhancing their ability to communicate and motivate action.

Infographics deliver meaningful information in an “at-a-glance” format. Advantages, compared to running text, include quick comprehension, comparisons of many types of metrics and, in some cases, animations to draw attention to specific sections.

Your brand is your truth. Who are you aspiring to be? Does your audience perceive you that way? Can you be trusted? A logo is the main brick of the visual personification of the brand – mark, typeface, colors – from which all other visual elements flow. It should hint at an answer for those above questions as well as a curiosity to know more. But a “look” is only part of the equation – delivery on promises are just as important.

Communication has been one of the most profound needs of the human race throughout recorded history. On a personal level, it is essential to forming social bonds, educating youth, and expressing a range of emotions and needs. In business terms, some of those needs include commerce. Quick communications channels are the fastest way to reach the most people, in the most customized way possible, in history. Huge segments of the world’s population are now reachable through mobile devices.

Publications, whether on a regular cadence or one-time, are distributed mostly digitally, but sometimes printed, to maintain contact with customers and prospects. Digital channels are a relatively inexpensive way to keep customers engaged and coming back.

Every year public corporations are held accountable to their stakeholders, corporate governance and regulatorson their performance. These communications are an important consolidation of the metrics that review the past year and communicate how it will affect next year’s strategies.